What is Pardot Marketing Automation?

Pardot is a cloud based system that closes the gap between marketing and sales by allowing marketing departments to generate and nurture prospects that are profiled to translate into qualified leads to the sales team.

What Can Pardot Offer My Company?

Pardot can simplify lead management, increase sales efficiency and give your company the reporting tools it needs to analyze your data and make the data driven decisions that carry your company forward.

• Simplified Lead Management

  CRM Integrations
  Prospect Tracking
  Prospect Analytics
  Lead Scoring
  Lead Grading
  Lead Nurturing
  Progressive Profiling
  Lead Qualification
  Lead Assignment

• Sales/Reporting

  Identify Leads
  Target Messages
  Social Profile Lookups
  Progressive Profiling
  Real Time Sales Alerts
  Increase Efficiency
  Time on Best Leads
  Increase Revenues
  Sales ROI Reporting

• Marketing Automation ROI

  Campaign Reporting
  Campaign ROI Calculator
  Google Analytics Connector
  Custom Reports
  Scheduled Reports
  Closed Loop Reporting
  Lifecycle Reporting
  Paid Search Reporting
  Email Reporting